How to Increase Your Blog Traffic – The Easy Way

How to Increase Your Blog Traffic – The Easy Way (27 Proven Tips)

Starting a blog has become easier these days with platforms like WordPress. However, once it’s launched, your next big challenge is to get more traffic to your blog or website.

www.smmserviceusa.com

Don’t worry, you don’t have to be a marketing guru to promote your blog. You can easily increase your blog traffic to get more visitors by using some proven best practices.

In this article, we will share some of the simplest and most tested tips to increase your blog traffic as an expert marketer.

How To Increase Your Blog Traffic

Unlike other articles on growing blog traffic, we will only share tips that we have personally used to increase our website traffic to millions of page views per month.

We’ve done our best to make this the most comprehensive website traffic guide, so you can get an overall blog traffic strategy for your business.

Ready? Let’s get started.

Before you get started – set up push notifications for your site.

Website push notifications help you keep in touch with your visitors after they leave your website, so you can bring them back. This is a top 5 traffic source in Smmserviceusa.

We use a tool called PushEngage. This is a freemium software that we recommend for all bloggers, website owners, and eCommerce sites.

It lets you send notifications to your visitors’ mobile or desktop devices that are hard to miss, so you get a much higher engagement rate than social media or email.

The best part is, that once visitors leave your site, you can interact with them.

We use it on all our websites and it is by far the best traffic channel for us.

Many website owners are unaware of this strategy because push notifications were difficult to set up. PushEngage made it easy. Here’s how to add web push notifications to your WordPress site.

Once you do that, any of the tips below will speed up traffic!

  1. Create audience profiles for your users to understand

Viewer profile

Before you start creating content for your blog, it is important to spend some time understanding your target audience and what they are looking for.

You can quickly build an audience structure by answering the following questions:

Who is your target audience?

Can you help solve the problem that they are facing?

What kind of content are they looking for?

How do they ideally find the answer to their question?

The answer to this question will help you get a clear picture of your target audience. You can extend this by adding more personalized questions, such as:

How old are they?

What is their job?

What is the level of their education?

What is their skill level in your blog content?

These audience profiles are also known as ‘buyer personalities’ in the eCommerce industry. If you run an online store, we recommend that you follow this detailed guide on how to build a buyer’s personality with examples and templates.

  1. Do keyword research to plan your content strategy

Keyword research

Keyword research is a strategy used by content creators and SEO experts. It helps you discover specific words and phrases that users type into Google and other search engines to find the content they are looking for.

In general, newcomers rely on their best guesses when creating content. As you can imagine, this strategy is either hit or missed.

If you use the ‘best-guess’ strategy, there is a high probability that your articles will not rank high in search engines.

This could be because no one is looking for the keywords you used, or maybe there is too much competition for those keywords.

By researching the right keywords, you will unlock the following benefits:

Discover the actual search terms people are looking for

Find unique content ideas for popular search terms

Learn from your competitors and beat them with better content

Create a series of column articles to drive steady traffic to your blog

Now the question is, ‘How do you actually do keyword research?’ Fortunately, it’s not as difficult as you might think.

There are many free and paid keyword research tools that can help. We use SEMRush for our content strategy.

All you have to do is enter a keyword and a website address. The URL may be for a competitor’s blog or your own website. Next, the keyword research tool will help you discover lots of new keyword ideas.

We’ve created a detailed guide on how to do keyword research for your WordPress blog, along with step-by-step instructions.

  1. Create an editorial calendar

Editorial Calendar

Once you do keyword research, you will probably come up with a lot of blog post ideas.

Sometimes, a large list of keywords can overwhelm newcomers to a point where they simply give up.

To make sure this doesn’t happen to you, we recommend creating an editorial calendar (a game plan). Remember, no big blog was created in one day.

Creating a successful blog takes time and effort. Creating an editorial calendar will help you plan and stick.

There are lots of useful tools that you can use like Asana and Trello to name a few. These tools come with a powerful set of features that will help you stay on top of your game.

The goal is to organize, create a bird’s eye view of your strategy, and be more productive.

Here are some tips to help you manage your editorial workflow more efficiently:

Don’t be too hard on yourself. Start with two articles a week and gradually increase your pace when you can.

Consistent with your publishing schedule. Make sure you’re following your calendar and publishing regular content as planned.

Add notes, keyword ideas, and outlines to your calendar. This will help you to create better quality content as you sit down to write.

Use colors, tags, categories, and other features in your Calendar app to make it more visible and organized.

Here are some more tips for managing an editorial calendar for your blog:

  1. Create comprehensive and useful content

Create comprehensive content

The most important thing that users and search engines look for is good quality content

For a blog, a quality piece of content is usually a comprehensive article on a specific topic that covers all the details. This makes it extremely helpful for users.

These comprehensive articles are known as ‘column articles’. Other experts may refer to them as ‘flagship content’ or ‘stone articles’.

Basically, this is your most important article. You need to choose the most promising keywords and then provide as much information as possible in a long-form article.

You should create as many column articles as possible to cover all the important keywords in your industry.

Here are some tips to keep in mind when creating column content:

Column content can be any type of article. For example, a how-to guide, tutorial, comparative article, part of the opinion, a list, and much more.

The difference between column content and other articles is that your column articles provide more comprehensive and in-depth information on the topic.

Your column article time is not dependent. These are evergreen and always useful. We recommend that you keep them updated with the latest information to stay on top of search results

We’ll cover more tips later in this article to help you create high-quality column articles to get more traffic from search engines.

  1. Make your content readable

Make your content more readable

As we mentioned earlier, search engines and users prefer long, detailed articles that provide all the information they need.

Now the problem is that people pay less attention.

If they find it a little difficult to read or understand your content, they may leave without seeing all the useful information you provide.

To solve this problem before it happens, you need to make sure that your content is easy to read.

A good place to start is to present your article in bite-sized sentences using a friendly tone and lots of visuals.

Here are some basic tips to make your content more readable and user-friendly:

Use short sentences and paragraphs. This leaves plenty of white space around the text to make it easier to see and read.

Try to improve typography by using more readable fonts, a larger font size, and more line spacing.

Check the readability score of your content. All in One SEO and Yoast SEO plugins come with a built-in tool and you can also find other online readability checkers

Use the grammar checker. We recommend using grammar because it not only tests the grammar but also helps you to write better.

Use pictures, screenshots, videos, infographics, and other visual elements. These media elements make your article extremely compelling and easy to read.

  1. Learn and apply SEO Basics on your website

Learn Basic SEO

SEO is a set of best practices that can help you make your website more search engine friendly. You don’t have to be an ‘SEO guru’ to improve your website.

Contrary to popular belief, anyone can do SEO for their own website without hiring an expert. Lots of SEO tools and plugins, free advice, and step-by-step tutorials are available that you can use.

We are all in one SEO for all WordPress websites

  1. It includes step-by-step instructions, and it is also set up with 2 execs which means us and our own baby sites.
  2. Learn to write great titles

Learn to write effective titles

When users find your content in search results or RSS feeds, they first see the title of your article.

An interesting blog post title stands out and gets more clicks. Where a simple and annoying headline is ignored, and users can scroll through it.

This makes the title very important.

You need to learn how to write better headlines for your blog posts that attract user attention and get more clicks.

Fortunately, blogging experts have been researching headlines for a long time and you can benefit from their results.

These are the basic building blocks with an effective title:

A good title triggers an emotional response (joy, surprise, shock, curiosity, fear, excitement, greed, and so on).

It offers users a reward and value.

It promotes content by including targeted keywords.

Copywriters use the word energy to trigger emotional reactions. They tell users why the article is valuable or what they get when they click on the title.

Lastly, a good headline includes a call to action that is often subtle and sometimes implied.

To learn more, let us take a look at these headlines that have gone viral and what you can learn from them.

You can use the following free title analytics tools to help you create better titles:

OptinMonster Headline Analyzer

MonsterInsights Headline Analyzer

EMV Title Analyzer

Our team regularly uses these three tools to create good blog post headlines and headlines.

  1. Internal Linking Make a routine task

Make internal linking a habit

Now that you’ve started creating good content, it’s important to link to your articles from your existing blog posts. This is called internal linking and it plays a huge role in SEO.

Here’s why internal linking is so important:

Internal links help Google understand the context and relationship between different articles on your website It then uses this information as a ranking signal.

Internal links, when placed strategically and in context, can help you increase page views and reduce bounce rates.

It’s hard to ask third-party websites to link to your articles Creating links to your own site is easy.

We recommend that you make it a habit to link your new articles to your old ones

Since internal links play such an important role in SEO, we’ve also made it part of our pre-published checklist for our authors.

At Smmserviceusa, we use AIO SEO Internal Linking Assistant to add quick links to enhance our SEO.

AIO SEO Internal Link-Assistant Example

  1. Start creating more backlinks

Backlinks

A backlink is an incoming link to your content from an external website. Backlinks are one of the most influential signals in Google’s rankings.

It is very difficult to get backlinks from reputed websites and blogs. It’s not just newcomers who find it difficult, even experienced bloggers struggle with it.

Here are some tips to get quality backlinks to your website:

Contact the influential and reputable blogs in your industry and then tell them about the specific content of your website that they may want to link to.

Write guest posts on other blogs and websites.

Interview influential bloggers on your blog. They will probably ask their users to check out their interview and you will get a backlink.

The easiest way to get a backlink is to add a link to your website on all your social media profiles.

  1. Add pictures, charts, and infographics to create visually appealing content

Use images

In Step 5, we mentioned that adding pictures and charts to your articles makes them more readable. Since visual elements are so important, we believe they deserve their own place on this list.

Our brain likes visual elements. As humans, we love colors and objects because aesthetics create emotional responses in our brains. It makes us more engaged and immersed around us.

People like to see infographics because they are attractive and easy to use information. The images in your blog post grab users’ attention and help them focus on not only the visual material but also the text around it.

If you are just starting out, it is important to know that you cannot use the pictures you see on the Internet. Images are protected by copyright and plagiarism can have serious consequences

Ideally, you want to use your own pictures, graphics, and photographs, but not all bloggers are graphic designers or photographers.

Fortunately, there are many great resources available for royalty-free images and tools that you can easily use to create your own graphics. Here are some helpful resources:

Find free public domain images.

containing videos than just text and images.

Adding videos to your articles in WordPress is super easy. However, you should never upload videos to WordPress because it is not optimized to stream videos.

A video streamed from your WordPress hosting server will take up too many resources, and the user experience would be terrible.

The best way to add videos to your WordPress site is by uploading them to YouTube and then embedding them in your blog posts.

This gives you even more exposure as YouTube itself is the world’s second-largest search engine and a popular social media platform.

There are many ways to easily create video content for your website. Here are a few that you can start with:

You can create slideshows of how-to tutorials with voice-over instructions

You can create screencasts

You can record interviews with other bloggers and influencers in your industry

You can become a vlogger by adding your own videos shot in selfie mode

How do you edit videos? If you’re using Mac, then iMovie is perfectly capable of performing basic video edits. Windows users can use free video editing software like Lightworks or Shotcut for basic editing.

  1. Utilize User-Generated Content

Add User Generated Content in WordPress

User-generated content is basically any content generated on your website as a result of user activity. This includes comments, testimonials, guest posts, user reviews, and more.

User-generated content helps you bring more traffic to your website because it gives users multiple opportunities to participate and get involved.

Users are more likely to return, share, and even purchase from your website when they spend more time on it.

There are many different kinds of user-generated content that you can add. You need to choose what works best for your blog and start from there.

For more ideas, see our guide on how to use user-generated content in WordPress to grow your www.smmreviewshop.com

  1. Keep Your Website Design Clean and Clutter-Free

Clean Design

There are a lot of great WordPress themes available on the market. The problem is that many beginners want to use a theme with all the bells and whistles. These themes are not always the perfect design for your website.

Bad website design stops your users from spending more time on your blog which decreases your page views.

Whereas a good design helps them discover more content, explore different sections, and spend more time.

We are often asked by users how to choose the best theme? Our answer is to always strive for simplicity. A simple, clean, and functional theme makes a good first impression and offers the best user experience.

If you are looking for some theme recommendations, then check out our expert-pick showcases:

  1. Optimize Website Speed ​​to Load Your Pages Faster

Improve Your Website Speed

In this era of instant gratification, no one wants to wait for a website to load. If your website is slow, then users will simply leave your website before it even finishes loading.

Search engines like Google also consider website speed and page load time as one of the important ranking factors.

To make sure that your website loads fast, you need to optimize your WordPress performance. This means you need to use caching, avoid unnecessary bloat, and optimize your images.

We have prepared a step-by-step WordPress performance optimization guide that will help you speed up your website without hiring a developer.

  1. Start Your Email List Right Away

Start Building Your Email List

Most beginners spend too much of their time bringing new users to their website. However, more than 70% of users leaving your website will never return.

The trick to increasing your blog traffic is NOT to just get new visitors, but you also need to keep existing visitors coming back.

How do you make sure that users return to your website?

You do that by asking them to subscribe to your blog.

Users can subscribe to your website’s social media profiles. However, most social networks limit your reach, and your users can only see some of your content.

This is why you need to start building your email list.

The best thing about your email list is that you own it. No one can limit your reach, and you get direct access to your user’s inboxes.

Email marketing is the most cost-efficient and highly effective marketing tool at your disposal. You are losing potential subscribers each day without an email list.

For more on this topic, please read our article on why building an email list is so important.

Once you have an email list, you can send regular email newsletters to bring more visitors to your blog. We recommend using Constant Contact, SendinBlue, or ConvertKit.

Here’s our step-by-step guide on how to create an email newsletter.

  1. Automatically share your blog post

Share your content

When we insist that you create an email list, we do not mean that you should stop following social media.

Quite the opposite, in fact, we want you to continue building social media by following all the important social platforms, and even find new specialized platforms that you can explore.

The problem with social media websites is that you need to post regular content to keep your profiles active and drive traffic to your blog.

If you do this manually, you will soon be spending a lot of time sharing content.

This is where the Uncanny Automator comes in. This is a plugin that lets you create automated workflows in WordPress.

For step-by-step instructions, check out our guide on how to automatically post from WordPress to Twitter or Facebook.

  1. Regularly share your old articles on social media

Share old post

If you like most blogs, you probably publish one article a day. This means that for the rest of the day, there are no updates from you on social media.

On platforms like Twitter, your tweets will soon disappear and your users will probably never see them.

Wouldn’t it be great if you could automatically share your old content at regular intervals throughout the day?

This will help you get more traffic from social media by increasing your visibility and keeping your profiles more active.

Fortunately, you can automate this with tools like Buffer and Old Post Recovery.

With Buffer, you need to manually bulk-upload your updates. On the other hand, retrieving old posts will allow you to automatically share your own old articles.

  1. Explore other social networks

Explore more social networks

There are many social media websites out there, but most of us spend all our time on some of the top platforms like Facebook and Twitter.

Obviously, you want to focus on them to drive more traffic to your blog.

However, depending on the content of your blog, you may find more success on other less crowded social platforms.

For example, if your blog is about building a business, you can find more engaged users on LinkedIn.

If you run a lifestyle or fashion blog, Instagram may be the platform you should focus on.

You can always spend time on Quora answering user questions which build backlinks and help increase blog traffic.

We recommend that you try to spend more time on social networks other than the big two You can have a more enthusiastic audience there and bigger followers.

  1. Participate in the online community

Participate in the online community

Online communities are a great source of traffic because they have already hired users who are interested in the topics you are discussing on your blog.

You can find smaller communities on Reddit, LinkedIn groups, Facebook groups, YouTube communities, and more.

Pro Tip: Don’t just start posting links to your articles. This is called spamming and the moderators will block you immediately.

You should spend some time building your reputation, answering questions, participating in discussions, and sharing your website only if it is appropriate.

  1. Create your own online group

Create your own online group

Another way to build an enthusiastic following around your blog is to start your own online group. You can use free platforms like Facebook or LinkedIn and invite your users to join.

As your community grows, so will your influence. Active participants in your group will actively help you promote your blog on their own social media profiles.

Over time, this small community can become a major source of traffic for your blog.

  1. Participate in Q&A websites

Participate in Q&A websites

You may have noticed that sometimes year-old answers from websites like Stack Exchange, Quora, or TripAdvisor still outperform the more established blogs in search results.

Q&A websites are one of the largest online communities on the Internet

The advantage of answering questions on these platforms is that your answer will stay alive for a long time which means it can become a regular source of the traffic to your blog.

Again, we do not recommend that you go there just to post your link. Instead, you should write actual detailed answers with links to your blog posts only if they fit the context.

  1. Find influential people on social media and get involved

Influencer marketing

Influencers can help you promote your blog and significantly increase your website traffic.

However, the problem is that most influencers already get a lot of messages. Since you are a new blogger, they assume that you have nothing to offer in return.

So how can you get the attention of an influential person? More importantly, how do you get them to promote your blog?

First, you need to start a conversation with them on social media.

Then, share their content with your own comments, reply to their threads, and comment on their blog posts.

Make sure each of your interactions adds value to their discussion.

Influential people like it when users appreciate their efforts. They will notice and remember you. Once you have established a relationship, you can approach them for advice.

It sounds like a lot of work, but it helps you build lifelong friendships that are mutually beneficial.

  1. Use social proof to get more traffic

Using social evidence

People are social animals. We want to know about other people’s experiences as social evidence and use it to make our own decisions.

You need to use this social proof to promote your blog on your website, on your social media profile, in your tweets, and in your email.

Now you might be wondering, what if I’m just starting out? How do I use social proof in my blog?

Even in a new blog, there are plenty of ways to gain social proof

Add a feedback form and ask users to leave feedback that you can share on your blog.

Go directly to users and collect testimonials.

Ask users to rate your article.

Ask users to write reviews.

The numbers are brain candy. Share your social media count, email list subscriber numbers, and other numbers as social proof.

Don’t worry if your numbers aren’t as big as other successful blogs, they’re still strong social evidence.

  1. Monitor social media

Monitor social media

People are always asking questions on social media websites like Twitter. Set up alerts to monitor keywords on social media and then go to the conversation to answer their questions with a link to a relevant article on your website.

You can also monitor social media websites for your brand name, links, and conversations.

There are lots of tools that you can use for this. Here are some of the best social media monitoring tools that can make everything easier for you.

  1. Track your website’s keyword ranking

Track your keyword rankings

Once you start creating content and promoting it, you need to track how well each piece of content is working. Besides, for which keywords is it ranking?

You can do this with a tool called Google Search Console. This is a free tool provided by Google that helps you see how your website works in Google search. We have a complete Google search console guide that will teach you how to use this extremely powerful tool, such as a Pro.

After that, you’ll want to monitor your competitor’s websites. Google Search Console won’t tell you who ranks higher than you and why.

For this, you will need a tool called SEMRush. It will also give you detailed insights into your competitors, their top keywords, and what you need to do to beat them.

  1. Track your website traffic and user engagement

Track user analysis

Now that you’ve started getting some traffic, you need to know where your users are coming from and what they’re doing on your website. Without this data, you will not be able to evaluate your strategy or plan your next steps.

This is where Google Analytics comes in.

It tracks your website visitors and helps you see traffic reports, engagement, and other user activity on your website. For instructions, see our step-by-step tutorial on how to install Google Analytics on WordPress.

The biggest advantage of using Google Analytics is that your users will see what you are doing when they visit your website. Check out our article on how to use Google Analytics to track user engagement on your website.

Knowing this data helps you to double what is working and what is not.

  1. Continue learning online marketing and SEO

Continue learning online marketing and SEO

These tips will help you increase your blog traffic and get more subscribers

However, as your blog grows, you need to learn more ways to grow your business.

Smmserviceusa is the largest WordPress resource site. We are on regular

 

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